Handling the Media in a Crisis
Duration:
1 Day
TRIP Group Certified
Prerequisites:
None Required
Course Description
In a digital age, where literally anyone is a “journalist”, knowing how to communicate your message effectively during a crisis, is an organisational necessity. This course explores the strategies you should have in place to ensure you control the messaging surrounding your incident. Our training brings together everything you need to know about how to deal with the media during a major incident and how this can reduce the impact on your organisation.
Course Content
- Engaging the Communications Team in an incident
- Managing the “Golden Hour” effectively
- How to limit the number of news waves
- Selecting the right spokesperson and the importance of crisis media training
- Getting your messaging right
- Controlling the narrative, taking control and creating confidence
- Managing the impact of social media during a crisis
This course is TRIP Group Certified and upon successful completion of the course, candidates will receive a certificate of completion.
Why is this course important for your staff?
Who is this course for?
This course is especially relevant for those who might be required to engage directly with the media, or provide communications during an incident. It will also benefit those who are involved with the Crisis Management Team, as well as those who have responsibility for incident and crisis response within their organisation. It is also intended to provide advice and guidance for HR managers/directors and those who advise senior managers. Crisis management involves multiple actors and stakeholders, so this course is ideal for those responsible for both incident management and corporate governance.
Why use TRIP Group Training?
Facilitated by our travel safety and security experts, this course has been delivered to organisations around the world and has been proved to reduce incidents and improve the security of personnel when travelling. Our facilitators train the UK Foreign Commonwealth & Development Office (FCDO) and the Ministry of Defence, as well as NGO’s, corporations, universities and those in the travel industry.
Receive 10% discount on all Training with TRIP Group Membership
Membership provides a 10% discount on all TRIP Group training courses throughout the year allowing you to safeguard your travelling employees and protect your organisation